big rubber duck in HasseltIn the harbour of my hometown Hasselt, there is a brand new attraction: a huge rubber duck floating on the water and enjoying the summer sun.

The duck announces the beginning of a challenging art project in Limburg, called ‘Zoom Out’. The project wants to unfold the borders of art, architecture and landscape. Moreover, it wants to find out in which way art can be used in public spaces.

The duck will travel through the region of Limburg and is created by the Dutch artist Florentijn Hofman. It is entirely made out of polyester and doesn’t know any borders or political and cultural preferences. In other words: whoever you are, the duck will welcome you with a kind nodd – if the weather is a bit windy that is 😉 .

I’m curious what else the Zoom Out project will bring. More information, also in English, on the website of the Hasselt art centre Z33.

Picture by reinsafe.